About Us

We’re a small team who are all sharing a mutual passion for web development, WordPress, and online business.

We’re all working remotely and enjoying it since 2013 🙂 (we’re hiring).

In 2020, we merged with HostingFacts.com to provide quality content to an even wider audience. Most of our content is in a long-form step-by-step format. Although we are a small team, we try to keep all of our 180+ guides, tutorials, reviews, and comparisons up to date.

Our Mission

WebsiteSetup.org is a free online resource for learning everything related to websites.

Our goal is to help beginners to create their own websites, blogs, and online stores using the right tools and platforms.

Our Business Model

We monetize our website by using affiliate links. If you decide to buy a service / product through the links on this site, we may earn a commission.

WebsiteSetup doesn’t have any banner ads nor do we accept sponsored posts. See full advertising disclosure here.

Two hands holding together as a team.

Meet Our People

Nick Schäferhoff
Editor in Chief

Nick Schäferhoff is an entrepreneur, professional blogger, and WebsiteSetup.org’s Editor in Chief. When not creating content, he can most often be found at the gym, the dojo, or traveling with his wife. Unless there is a global pandemic, in which case he can be found mostly at home.

Kenert Kumar Avatar
Kenert Kumar
Head of Content

Kenert is the head of content on websitesetup.org where he is responsible for running all editorial operations, SEO, research overseeing, and content ideas.

Jenni McKinnon
Staff Writer

For over 20 years, Jenni has been a digital marketer and web developer, spending almost as long in WordPress development. She spends most of her time copywriting for WordPress and web tech. When she’s not writing up a storm, she enjoys kickboxing, reading, and petrichor — both the scent and the word.

Maddy Osman
Staff Writer

Maddy Osman is an SEO Content Strategist who works with clients like Automattic and HubSpot. Her WordPress background contributes to a well-rounded understanding of SEO and connecting brands to relevant search prospects.

Kristina Tuvikene
Staff Writer

Kristina is a content editor and internal writer at WebsiteSetup.org and is responsible for keeping the content up to date by proofreading, editing, and researching articles.

Rol John Torralba
Web Developer

Rol helps the development team maintain and improve WebsiteSetup to create the best experience for users. He spends most of his free time practicing street photography with an iced coffee in his hand.

Latasha James
Video Editor

Latasha James is an online educator and award-winning content creator. As the video creator for WebsiteSetup.org, she is responsible for filming and editing original video reviews and tutorials. When she’s not working, you can probably find her drinking coffee, reading books about entrepreneurship, and traveling the globe.