Nick Schäferhoff
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Best Affiliate Marketing Programs

Have you ever heard of affiliate marketing? We’re sure you have since it’s a $6.8 billion market and also most websites’ primary source of income.

If you haven’t heard of it, it’s essentially a way to earn a small commission for marketing another person’s/company’s products.

Affiliate marketing is one of the most reliable and profitable ways to monetize your website if filling it with distracting ads is not your cup of tea.

There are thousands of different affiliate marketing programs, and we’re going to tell you what we think are the 22 best available programs to date.

But first, let’s explain more precisely what exactly is an affiliate marketing program.

What Is an Affiliate Marketing Program?

Affiliate marketing programs are deals where an affiliate website (your upcoming website) receives a small commission to promote online merchants’ products.

You usually receive a link from the merchant that should be placed within the content of your website. If a sale is generated through the link, you earn a commission.

The whole process can be described by the image below where you first insert an affiliate link in your website’s content. When you’ve promoted your content and you receive a decent amount of traffic, one of those visitors will click the link and buy the product through your link. When they do so, you’re given a commission of the total sale.

affiliate marketing process
Affiliate marketing process

Now, there are two different types of affiliate programs — a self-hosted program (provided by the merchant itself) and programs in an affiliate network (a collection of merchants).

The affiliate networks are great since they allow for an overview of your commissions, reports, and they allow you to quickly grab different links to your website.

The self-hosted programs are also amazing since you usually receive a higher commission and are in direct contact with the merchant you’re promoting.

What to Look When Choosing an Affiliate Marketing Program?

Choosing an affiliate marketing program can be quite confusing since there are so many things to look for. And each program offers different commission rates, cookie lifespans, etc.

Here are three things to look for when choosing a program:

1. Commission Rate

The very first thing you should look for when choosing an affiliate marketing program is the commission rate.

You usually get anywhere around 5% and all the way up to 300% for the highest paying programs — it really depends on the niche you’re in.

Always keep in mind that a higher commission rate equals a higher revenue for your website — if we’re not considering recurring commissions.

Some of the affiliate programs in this article will have a recurring commission which basically means you earn a percentage of the subscription price every single month.

That’s why a 30% recurring subscription price might be more attractive than a 200% commission which only applies to the first month’s price.

2. Cookie Lifespan

The next thing you want to look for is the lifespan of the cookie.

The lifespan of the cookie is how long after the link is clicked that you can earn a commission from that specific sale.

For example, if your affiliate program offers a 30-day cookie lifespan, and a user clicks the link in your content, leaves the site immediately, and comes back after 29 days and buys it, you’ll still earn the commission.

3. Does it Match Your Niche?

The last thing you want to look for when choosing an affiliate marketing program is whether it matches your niche or not. You want the link to be naturally inserted in your content. Not just thrown in there with a shovel.

Tip: If you haven’t found your niche yet, here are the 4 best blog niches if you want to make money blogging.

If you write about ponies, it would make absolutely no sense to promote WordPress themes on your website. And if you’re writing about how the smartphone changed the world, Evander Holyfield’s action figures would not be a suitable product to promote.

You want to match the product you’re referring to with the affiliate link you’re using.

Now that you know what affiliate marketing is, and you know what to look for in an affiliate marketing program, it’s time to find out which program suits your needs the best.

The 22 Best Affiliate Marketing Programs

Email Marketing Affiliate Programs

Name Commission Cookie Lifespan
HubSpot Up to $1.000 90 Days
AWeber 30% recurring 365 Days
GetResponse 33% recurring 120 Days
Constant Contact Up to $105 120 Days
ConvertKit 30% recurring 30 Days

1. HubSpot


  • Commission: $250 for a starter plan, $500 for a professional plan, and $1.000 for enterprise plan.
  • Cookie lifespan: 90 days.

HubSpot  is a collection of tools to help you with your marketing and sales. This includes but is not limited to email marketing, analytics, knowledge base creator, and much more.

They have one of the best, if not the best, affiliate marketing program out there. What’s great about this program is the extremely high commission and the long cookie lifespan. It’s unlike anything else.

The commission depends on the plan that the customer purchases through your link:

  • Starter plan: $250
  • Professional/CMS plan: $500
  • Enterprise plan: $1.000

And if that’s not enough for you, the cookie lifespan is 90 days! It’s insane.

When you sign up for the affiliate program, you receive a bunch of promotional tools that you can use to boost sales. This includes banners, videos, and more.

You definitely won’t go wrong with HubSpot.

2. AWeber


  • Commission: 30% recurring.
  • Cookie lifespan: 365 days.

The next affiliate marketing program in line is AWeber.

AWeber is a complete email marketing platform where you can create newsletters, create signup forms, manage email subscribers, and much more.

What’s great about this program is the cookie lifespan. It’s not a month, nor 90 days. The cookie lifespan is one full year!

If a customer clicks your link, waits 364 days, and then buys the product, you’ll still earn the full 30% commission. Slick!

The plans typically range from $20/month to $150/month and with a commission percentage of 30% recurring, you’re in for a treat.

3. GetResponse


  • Commission: 33% recurring or $100 per sale.
  • Cookie lifespan: 120 days.

Another really great affiliate marketing program is the GetResponse affiliate program.

GetResponse is a site to manage your email marketing, landing pages, opt-in forms, and more. Basically, they offer a lot of tools to help you with your email marketing — just like AWeber.

With plans ranging from anywhere between $15/month and all the way up to $1200/month, you’re able to earn a ton of money if you find the right buyers.

Now, GetResponse comes with two different affiliate programs. You can either choose the Affiliate Bounty Program which will grant you $100 for every account you refer to them, or you can choose the Affiliate Recurring Program which comes with a recurring commission of 33%.

The cookie lifespan of 120 days is also a very nice gesture.

4. Constant Contact

Constant Contact

  • Commission: $5 for trial sign-ups and $105 for a full sign up.
  • Cookie lifespan: 120 days.

Constant Contact is another email marketing toolbox for your website. With their powerful automations, marketing campaigns, and social media tools, their customers’ businesses are well-prepared.

Their affiliate marketing program comes with a $5 commission for each referral who signs up for the trial, and another $105 commission when that user upgrades their account.

The cookie lifespan is 120 days, and they give you a bunch of promotional tools to boost your conversion rate.

5. ConvertKit


  • Commission: 30% recurring.
  • Cookie lifespan: 30 days.

ConvertKit is a full-blown email marketing platform that’s relatively new in the field. They also have a landing page builder, form builder, and much more. They have everything to boost your email marketing campaigns.

The affiliate program is for users who are already signed up for ConvertKit and the commission rate is a recurring 30% for every sign-up. The plans range anywhere from $29/month to +$2.000/month — a lot of potential.

They also offer a decent cookie lifespan of 30 days that’ll for sure cover most of the sales.

eCommerce Affiliate Programs

Name Commission Cookie Lifespan
BigCommerce 200% 90 Days
Shopify 200% 30 Days
Volusion 200% 45 Days
Sellfy 25% recurring 90 Days
3dcart 300% 120 Days

6. BigCommerce


  • Commission: 200% bounty for referral and $1500 per Enterprise referral.
  • Cookie lifespan: 90 days.

BigCommerce is an online eCommerce store builder and they have lots of clients in many different countries.

What’s great about this program is the huge commission rate. You earn a 200% commission of the customer’s first payment — or equivalent to about $500.

The 200% and the 90 days cookie lifespan makes BigCommerce one of the best affiliate marketing programs you can get your hands on.

7. Shopify


  • Commission: 200%.
  • Cookie lifespan: 30 days.

Shopify is also an eCommerce platform to build your online store fast and easily.

Now, the cookie lifespan isn’t that long but will capture most of the sales. However, what’s great about the Shopify affiliate marketing program is the huge commission.

As with BigCommerce, you also earn a 200% commission on every sale you’re referring to Shopify from your website.

8. Volusion


  • Commission: 200%.
  • Cookie lifespan: 45 days.

eCommerce is increasingly popular and it’s likely because it’s really easy to set up an eCommerce site with Volusion.

Their affiliate program offers its affiliate partners a 200% commission on the initial subscription price. And, depending on the plan, you’re able to make from $29 and all the way up to $299.

The cookie lifespan is 45 days, and you’re also receiving a bunch of promotional tools to help you market their brand.

9. Sellfy


  • Commission: 25% recurring.
  • Cookie lifespan: 90 days.

Sellfy is an eCommerce platform that’s built for bloggers and stores who want to sell pretty much about anything — from digital subscriptions to physical goods.

Their affiliate marketing program comes with a 25% recurring commission and lasts a year — which is 12 months of revenue from one referral if they are Sellfy customers during the year.

The cookie lifespan is 90 days, and you’ll receive an email upon sign up with promo ideas and tips to boost your conversion rate.

10. 3dcart


  • Commission: 300%.
  • Cookie lifespan: 120 days.

3dcart is an all-inclusive online e-commerce store builder that is growing at a rapid pace.

The 3dcart affiliate program offers a staggering 300% commission on the first month of the subscription price. The plans range from $19/month all the way up to $229/month.

They have over 4000 successful affiliates and also comes with a two-tier affiliate feature that’ll convert even more sales.

And you definitely can’t go wrong with a 120 days cookie lifespan.

SEO Tools Affiliate Programs

Name Commission Cookie Lifespan
SEMrush 40% recurring 10 Years
KWFinder 30% recurring  30 Days
The HOTH  25% 60 Days

11. SEMrush


  • Commission: 40% recurring.
  • Cookie lifespan: 10 years.

SEMrush is a tool that helps you with your SEO, PPC, content, social media, and competitive research. In other words; they do it all.

You won’t believe what we’re about to tell you.

The SEMrush affiliate program comes with a cookie lifespan of 10 years! And a 40% recurring commission rate.

What’s even better is if you refer a person to SEMrush, they cancel their subscription, and they sign back up, you’ll still earn that second commission.

12. KWFinder


  • Commission: 30% recurring.
  • Cookie lifespan: 30 days.

KWFinder is an amazing tool to help you find the right keywords for your website. It also comes with a backlink tool, and a SERP checker tool — everything you need to leverage your search results rankings.

You can expect to make a 30% recurring commission on any sales with the program. And since there’s a 10-day free trial and more than 67% of trial users registered for a full account within the first 24 hours, it’s a steal.

There’s also a 30-day trial — but considering the 67% conversion rate from the trial users, you won’t need it.

13. The HOTH


  • Commission: 25%.
  • Cookie lifespan: 60 days.

The HOTH is a collection of tools that’ll help you boost your website’s SEO.

What’s great about The HOTH affiliate program is the fact that they have a great sales team that generates a lot of deals that you’ll receive a commission from. Yes, you’ll receive the commission of all the tools that their customers purchase within the first 60 days.

The commission is on 25%, and you’ll have a 60 days cookie lifespan as mentioned above. But it’s really the sales team that’s awesome about this affiliate program.

WordPress Hosting Affiliate Programs

Name Commission Cookie Lifespan
Flywheel 300% 90 Days
Kinsta Up to $500 + 10% recurring  60 Days
SiteGround Up to 75€ 30 Days

14. Flywheel


  • Commission: 300%.
  • Cookie lifespan: 30 days (annual plan) 90 days (monthly plan).

Flywheel is a managed WordPress hosting solution, and their main goal is to make it as simple for the user as possible. No hassle.

Their affiliate program offers a 300% commission (but up to $500) to their affiliate partners.

You get a ton of creative assets to promote their product, and they’ll even help you design images for your campaign if you reach out to them.

15. Kinsta


  • Commission: Initial commission (based on plan) + 10% recurring.
  • Cookie lifespan: 60 days

Kinsta is a managed WordPress host and was founded in 2013 by a group of WordPress developers who wanted to revolutionize hosting. And they did.

The Kinsta affiliate marketing program offers an initial commission followed by a 10% recurring monthly commission — all based on which hosting plan the referral chooses.

Kinsta offers a few different WordPress hosting plans for their customers:

  • Starter plan: $30
  • Pro plan: $100
  • Business plan: $150
  • Enterprise plan: $500

What’s great is that Kinsta has a 95% customer retention rate which will result in a recurring profit for your business.

16. SiteGround


  • Commission: 1-5 sales: $30, 6-10 sales: $75, 11-20 sales: $100, and if over 20 sales are made a month, you’ll receive a custom commission.
  • Cookie lifespan: 30 days.

The SiteGround affiliate program comes with a 30-day cookie lifespan and a commission based on the number of sales you make.

If you’re making between 1-5 sales a month, you’ll make $30 per sale. If you’re making between 6-10 sales a month, you’ll make $75 per sale. If you’re making between 11-20 sales a month, you’ll make $100 per sale. And, finally, if you’re making over 20 sales a month, you’ll receive a custom commission that you make with SiteGround.

A lot of people know SiteGround which makes it easier to promote their brand and receive your commission.

Landing Page Builder Affiliate Programs

Name Commission Cookie Lifespan
Unbounce 20% recurring 90 Days
Leadpages Up to 50% recurring 30 Days
Instapage 50% recurring (year 1), 30% recurring after 120 Days

17. Unbounce


  • Commission: 20% recurring.
  • Cookie lifespan: 90 days.

Unbounce is a landing page builder that helps businesses boost their leads through a high-converting landing page.

Through the Unbounce affiliate marketing program, you’re able to make a 20% recurring commission on a sale, and the cookie lifespan is an incredible 90 days.

When you sign up for their affiliate program, you’re given Partner Coach, a custom dashboard to track your conversions, and promotional tools that help you promote their brand.

18. Leadpages


  • Commission: 10% recurring (sales under $50/month), 40% recurring (sales between $50/month and $3.000/month), and 50% recurring (sales over $3.000/month).
  • Cookie lifespan: 30 days.

Leadpages is a modern landing page builder to help you boost your conversions.

Their affiliate program was changed lately, and now you’re receiving a 10% recurring commission if you have under $50 in sales a month, 40% recurring commission if you have between $50 and $3.000 in sales a month, and finally a staggering 50% recurring commission if you have over $3.000 in sales a month.

It’s one of the highest recurring commissions on the market — but you’ll have to convert a lot of sales.

Their plans cost from $37/month and all the way up to $321/month.

The cookie lifespan is 30 days which isn’t bad at all.

19. Instapage


  • Commission: 50% recurring first year and 30% recurring afterwards.
  • Cookie lifespan: 120 days.

Instapage is a relatively new landing page builder — nothing else. It’s not a collection of tools. They focus on one thing, and that’s to make one great landing page builder.

The Instapage affiliate program is probably the program with the highest recurring commission out there. It comes with a 50% recurring commission the first year, and a 30% recurring commission after that.

The cookie lifespan is also quite astonishing with a 120-day lifespan.

Online Course Affiliate Programs

Name Commission Cookie Lifespan
Teachable 30% recurring 90 Days
Podia 30% recurring 15 Days
Thinkific 20% recurring 90 Days

20. Teachable


  • Commission: 30% recurring.
  • Cookie lifespan: 90 days.

Teachable is a platform that allows you to build and sell online courses. It is one of the biggest platforms for courses with over 20 million students.

The program comes with a 30% recurring commission which — depending on the plan — can earn you up to $150/month per subscription you refer to.

What’s great about online course affiliate marketing programs is that you can refer to them from pretty much any niche. And with their 190 thousand active programs, you’ll likely find a program that suits you.

It comes with a 90 days cookie lifespan which will pretty much guarantee you a major monthly revenue from just referring to Teachable.

21. Podia


  • Commission: 30% recurring.
  • Cookie lifespan: 15 days.

Now, Podia is a relatively new competitor to Teachable. They’re getting their hands dirty with online courses — and they’re absolutely stunning at it.

If you choose to become a partner with Podia and you refer a creator, you’ll earn a 30% recurring commission. If you refer just 10 customers who pay $79/month, that’s $237/month straight in your pocket (or actually your PayPal, but it doesn’t sound as cool, right?).

They’ll have everything for you to get started with their affiliate program. And the support is amazing.

Their cookie lifespan is one of the shortest on the market with only 15 days, but who cares right? Most of your visitors will pay within the first day anyways.

22. Thinkific


  • Commission: 20% recurring.
  • Cookie lifespan: 90 days.

Thinkific is another online course platform where you can create interactive courses for your subscribers.

You can expect to earn up to $1100 per referral if they buy the biggest possible plan. You earn 20% recurring commission on your referrals, and the cookie lifespan is 90 days.

Apart from that, you’ll receive a bunch of promotional tools to convert more sales and generate more money through the affiliate marketing program.


All the affiliate marketing programs in this article can help you boost your blogging revenue if done right.

Choose as many affiliates you want, but just make sure these match your niche as we mentioned at the beginning of this review.

Remember to use the promo materials that the affiliate programs provide you with when you write your next blog post.